Twelve years ago, I worked for a large corporation here in Carson City, NV as a copywriter. The job paid well but it was a job and I knew, deep down, I was destined to live XXL So I worked 8 to 5 to pay the bills and feed the dog but was busy building [...]
Ray Kroc, the founder of McDonalds and the guy who put franchising on the map started out selling milk shake machines to restaurants. Massive success came when he invented a way to leverage the time and money of other people (franchisees) to open store after store after store. In other words, the secret to Ray [...]